X also warned advertisers that beginning Aug. 7, brands’ accounts will lose their verification—a gold check mark that indicates their account truly represents their brand—if they haven’t spent at least $1,000 on ads in the previous 30 days or $6,000 on ads in the previous 180 days, according to the email.
Wow, he just can’t stop making verification more useless. I’d expect that most brands would respond to this by not using Twitter (oops, ‘X’) any longer.
So now he’s a thug. Basically, Elon is telling companies to pay him protection money, otherwise something might “happen” to their brand.
I hope a big client tells him, publicly, that he can fuck off.
At the very least, one could view it as charging a very high membership fee for brands… $1,000 a month.
New platform? Who dis?
Seriously, it’s just a user database now. The brand is gone. It’s a new company. New URL. New direction.
Asking 50% of Twitter’s rates is way too high. Go back to square one, hoss. Start over. From the ground.
Hopefully no one buys his bullshit… or trusts them with their data.I’d pay to keep my ads off of Twitter.
I mean, uBlock is free…
I mean if I had an advertisement for my organization, I would pay to keep it from appearing on Twitter. The potential brand damage from the association far outweighs any benefit from the additional audience.
I’m reminded of the poochie episode of the Simpsons
“So, you want a lightly moderated free speech utopia that allows hate speech and misinformation, while at the same time is attractive to brands and advertising”
“Also, you should get paid for tweeting”
“I’m fired aren’t I?”
“Oh, yes”
Here’s Archive Link: https://archive.ph/sGYgS
lmao. twitter, i mean X, is doomed. It’s going to fail. just a matter of when.
Wow, brands have to spend $1000 per month to keep their verification. I thought 8 per month was a rip-off!
Thank you. Paywalls frustrate the hell out of me.
Yes, it’s the cost keeping brands who put their names on stadiums away from twitter. I mean eX.
The bird is dead!