the enthusiast trap is the idea that some companies target enthusiasts with a product, because it has a feature or price that people look for, but its impossible to get bigger or grow because its a niche, so they then turn to the mainstream audience to try to make a profit. this is where most startups falter, as they fail to get mainstream support, and lose the enthusiast that liked them for something specific.
Care to share?
https://m.youtube.com/watch?v=FJgTKx-rg18
the enthusiast trap is the idea that some companies target enthusiasts with a product, because it has a feature or price that people look for, but its impossible to get bigger or grow because its a niche, so they then turn to the mainstream audience to try to make a profit. this is where most startups falter, as they fail to get mainstream support, and lose the enthusiast that liked them for something specific.