alt-text: Woman ordering food (photo): “I would like to buy a hamburger for the same price that it was 2 hours ago.”

Cashier (sketched): “Sir, this is a Wendy’s”

  • phoneymouse@lemmy.world
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    9 months ago

    It changes in that there are economies of scale involved. It actually becomes cheaper and more efficient for the company to make 20 cheeseburgers at once than just one. That’s why this surge pricing thing is a joke. Would the company really like to introduce friction to customers buying more food?

    • hemko@lemmy.dbzer0.com
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      9 months ago

      Only way I can make any sense of it is to try balance the day. Get more business on quiet time, and less on rush hour. But I don’t get how it would make any sense from the business perspective since usually you’d want to optimize for the rush hour, not push customers away with higher pricing

      • Adramis@lemmy.world
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        9 months ago

        Because people just show up at rush hour for shits and giggles, and not because that’s their non-negotiable lunch break or their trip home. This is a stupid move.

    • Nommer@sh.itjust.works
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      9 months ago

      I’ll just demand everything be made to order and be fresh. I encourage everyone to do the same and tank their numbers. If they’re going to charge extra during peak hours then you bet your ass I’m demanding fries fresh out of the frier and burgers right off the grill. I can wait 3 minutes for the fries.