• Hubi@lemmy.world
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        5 months ago

        Reddit is past the point of no return. He might as well speed it up a little.

      • paraphrand@lemmy.world
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        5 months ago

        Like a built in brand dashboard where brands can monitor keywords for their brand and their competitors? And then deploy their sanctioned set of accounts to reply and make strategic product recommendations?

        Sounds like something that must already exist. But it would have been killed or hampered by API changes… so now Spez has a chance to bring it in-house.

        They will just call it brand image management. And claim that there are so many negative users online that this is the only way to fight misinformation about their brand.

        Or something. It’s all so tiring.

      • FinishingDutch@lemmy.world
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        5 months ago

        Probably.

        So, we complain to a regulatory body, they investigate, they tell a company to do better or, waaaay down the road, attempt to levy a fine. Which most companies happily pay, since the profits from he shady business practices tend to far outweigh the fines.

        Legal or illegal really only means something when dealing with an actual person. Can’t put a corporation in jail, sadly.

  • dumples@kbin.social
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    5 months ago

    The only reason reddit was valuable was because it was from real people who weren’t paid off. Well that’s ruined now.

    • eronth@lemmy.world
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      5 months ago

      Yeah, I’ve noticed that a bit lately anyways. Maybe I’m looking up stuff that has less of a community on Reddit, and thus has less discussion, but I have absolutely noticed some comments have a single product name-drop with little clarity for why they liked the product. It starts to feel like they’re just ads (generated or otherwise) meant to trick you into thinking Reddit users are liking the product.

      AI is going to just make it worse, and cause Reddit to not be a good goto for actual reviews and discussion on pros/cons.

      • Jordan117@lemmy.world
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        5 months ago

        There’s an excellent chance that even some of the “authentic” discussions you see are word-for-word reposts of old posts and comments, created by bots to build up karma in order to be sold to spammers and influence peddlers down the line.

      • paraphrand@lemmy.world
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        5 months ago

        The first obvious wave of this stuff, to me, was the video conversion ripoff software and similar. They had people looking around for questions their software was possibly a solution for. Sometimes they would act like users, other times it was more neutral info, but still clear it was self promotion because of what was recommended.

      • dumples@kbin.social
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        5 months ago

        Exactly. Usually there’s a conversation or a quick consensus on one or two things. But I’ve been seeing lots of single answers or just ads

    • glimse@lemmy.world
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      5 months ago

      I wanted to figure out what game hosting sites were good and Google pointed me to reddit…every thread was full of boilerplate ads for different sites. The comments were the most obvious, marketing-approved sentences I’ve ever seen

      • dumples@kbin.social
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        5 months ago

        Everything I can find online seems to be advertisements or paid reviews (Also advertisements) when looking for anything anymore. Businesses are terrified of an open honest conversation about what is good and what is not

        • sudo42@lemmy.world
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          5 months ago

          I so don’t understand how to run a business.

          • Spend $Billions shoving advertising down everyone’s throats? Absolutely!

          • Just make a good product and provide good customer support? It will never work!

        • glimse@lemmy.world
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          5 months ago

          If you’re terrified of honest conversations, your product is probably shit.

          Marques Brownlee had a video recently about the question “do bad reviews kill products?” that highlights the issue well

          • dumples@kbin.social
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            5 months ago

            Exactly. Every company is terrified of honest conversation since it makes putting out shit harder.

  • IninewCrow@lemmy.ca
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    5 months ago

    Doesn’t mean that the fediverse is immune.

    News stories and narratives are still fought over by actors on all sides and sometimes by entities that might be bots. And there are a lot of auto-generating content bots that post stuff or repost old content from other sites like Reddit.

  • kingthrillgore@lemmy.ml
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    5 months ago

    Generative AI has really become a poison. It’ll be worse once the generative AI is trained on its own output.

    • Simon@lemmy.dbzer0.com
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      5 months ago

      Here’s my prediction. Over the next couple decades the internet is going to be so saturated with fake shit and fake people, it’ll become impossible to use effectively, like cable television. After this happens for a while, someone is going to create a fast private internet, like a whole new protocol, and it’s going to require ID verification (fortunately automated by AI) to use. Your name, age, and country and state are all public to everybody else and embedded into the protocol.

      The new ‘humans only’ internet will be the new streaming and eventually it’ll take over the web (until they eventually figure out how to ruin that too). In the meantime, they’ll continue to exploit the infested hellscape internet because everybody’s grandma and grampa are still on it.

        • rottingleaf@lemmy.zip
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          5 months ago

          Yup. I have my own prediction - that humanity will finally understand the wisdom of PGP web of trust, and using that for friend-to-friend networks over Internet. After all, you can exchange public keys via scanning QR codes, it’s very intuitive now.

          That would be cool. No bots. Unfortunately, corps, govs and other such mythical demons really want to be able to automate influencing public opinion. So this won’t happen until the potential of the Web for such influence is sucked dry. That is, until nobody in their right mind would use it.

      • Baylahoo@sh.itjust.works
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        5 months ago

        That sounds very reasonable as a prediction. I could see it being a pretty interesting black mirror episode. I would love it to stay as fiction though.

  • ColeSloth@discuss.tchncs.de
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    5 months ago

    I called this shit out like a year ago. It’s the end of any viable online searching having much truth to it. All we’ll have left is youtube videos from project farm to trust.

    • Debs@lemmy.zip
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      5 months ago

      It kinda seems like the end of the Google era. What will we search Google for when the results are all crap? This is the death gasps of the internet I/we grew up with.

      • Hugh_Jeggs@lemm.ee
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        5 months ago

        Remember when you could type a vague plot of a film you’d heard about into Google and it’d be the first result?

        Nah doesn’t work anymore

        Saw a trailer for a french film so I searched “french film 2024 boys live in woods seven years”

        Google - 2024 BEST FRENCH FILMS/TOP TEN FRENCH FILMS YOU MUST SEE THIS YEAR/ALL TIME BEST FRENCH MOVIES

        Absolute fucking gash

        I’ve not been too impressed with Kagi search, but at least the top result there was “Frères 2024”

        • EatATaco@lemm.ee
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          5 months ago

          Remember when you could type a vague plot of a film you’d heard about into Google and it’d be the first result?

          I honestly don’t remember this at all. I remember priding myself on my “google-fu” and how to search it to get what i, or other people, needed. Which usually required understanding the precise language that you would need to use, not something vague. But over the years it’s gotten harder and harder, and now I get frustrated with how hard it has become to find something useful. I’ve had to go back to finding places I trust for information and looking through them.

          Although, ironically, I can do what you’re talking about with ai now.

      • rottingleaf@lemmy.zip
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        5 months ago

        I’m feeling myself old and I’m 28.

        Cause in my early childhood in 2003-2007 we would resort to search engines only when we couldn’t find something by better (but more manual and social) means.

        Because - mwahahaha - most of the results were machine-generated crap.

        So I actually feel very uplift due to people promising the Web to get back to norm in this sense.

    • BurningnnTree@lemmy.one
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      5 months ago

      I ran into this issue while researching standing desks recently. There are very few places on the internet where you can find verifiably human-written comparisons between standing desk brands. Comments on Reddit all seem to be written by bots or people affiliated with the brands. Luckily I managed to find a YouTube reviewer who did some real comparisons.

  • istanbullu@lemmy.ml
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    5 months ago

    You don’t get to blame AI for this. Reddit was already overrun by corporate and US gov trolls long before AI.

    • TheFriar@lemm.ee
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      5 months ago

      “New poison has been added to arsenic. Should you stop drinking it? Subscribe to find out.”

  • Mastengwe@lemm.ee
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    5 months ago

    AI Is Poisoning Reddit to Promote Products and Game Google With ‘Parasite SEO’

    FTFY

    • Aabbcc@lemm.ee
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      5 months ago

      Ai is a tool. It can be used for good and it can be used for poison. Just because you see it being used for poison more often doesn’t mean you should be against ai. Maybe lay the blame on the people using it for poison

  • Th4tGuyII@kbin.social
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    5 months ago

    It’s gross, but also inevitable. If there’s an untapped niche to make money from, somebody’s going to try it – plus if they want to waste their money on generating accounts only to have them be banned, then so be it.

    Makes me kinda thankful that this community is smaller and less likely to be targeted by this sort of crap.

  • PrincessLeiasCat@sh.itjust.works
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    5 months ago

    The creator of the company, Alexander Belogubov, has also posted screenshots of other bot-controlled accounts responding all over Reddit. Begolubov has another startup called “Stealth Marketing” that also seeks to manipulate the platform by promising to “turn Reddit into a steady stream of customers for your startup.” Belogubov did not respond to requests for comment.

    What an absolute piece of shit. Just a general trash person to even think of this concept.

  • laverabe@lemmy.world
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    5 months ago

    I just consider any comment after Jun 2023 to be compromised. Anyone who stayed after that date either doesn’t have a clue, or is sponsored content.

  • vegaquake@lemmy.world
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    5 months ago

    yeah, the internet is doomed to be unusable if AI just keeps getting more insidious like this

    yet more companies tie themselves to online platforns, websites, and other models of operation depending on being always connected.

    maybe the world needs a reboot, just get rid of it all and start from scratch

    • UnderpantsWeevil@lemmy.world
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      5 months ago

      maybe the world needs a reboot, just get rid of it all and start from scratch

      That would destroy all the old good vintage stuff and leave us with machines that immediately fill the vacant space with pure trash.

      • vegaquake@lemmy.world
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        5 months ago

        rapture but with technology would be pretty funny

        save the good old stuff and burn the rest

    • BarbecueCowboy@kbin.social
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      5 months ago

      I do kind of feel like this part of the experiment might just be coming to a close.

      There’s no “if AI just keeps getting more insidious”, the barrier for entry is too small. AI is going to keep doing the things it’s already doing, just more efficiently, and it doesn’t matter that much how we feel about whether those things are good or bad. I feel like the things it is starting to ruin are probably just going to be ruined.

  • sirspate@lemmy.ca
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    5 months ago

    If the rumor is true that a reddit/google training deal is what led to reddit getting boosted in search results, this would be a direct result of reddit’s own actions.

  • CazzoBuco@lemmy.world
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    5 months ago

    When the internet is eventually oversaturated with smartbots, where will the humans go.

  • catch22@programming.dev
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    5 months ago

    This is a direct consequence of Google targeting Reddit posts in its search results. Hopefully forum groups like Lemmy don’t go get buried under a mountain of garbage as well. As long as advertisers are able to destroy public forums and communities with ads, with ad based revenue sites like Google directing who to target. We will always be creating something great while constantly trying to keep advertisers from turning it into a pile of crap.

    • NeptuneOrbit@lemmy.world
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      5 months ago

      The history of TV, in reverse. And then forward again.

      At first, it was an impossibly expensive medium rules by a cartel of agencies and advertisers. Eventually, HBO comes along and shows you don’t have to just make a bunch of lowest common denominator drivel.

      Netflix eventually shows that the internet can be a way cheaper model than cable. Finally, money shows up in the streaming model, remaking advertiser friendly cable in the internet age. All in about 2.5 decades.