"No shady privacy policies or back doors for advertisers" proclaims the Firefox homepage, but that's no longer true in Firefox 128.
Less than a month after acquiring the AdTech company Anonym, Mozilla has added special software co-authored by Meta and built for the advertising industry directly to the latest release
i think the goal is to come up with a ‘better’ solution than what google has already rolled-out to the majority of web users… but with firefox’s too-low adoption rate, it won’t do anything significant.