What a nonsense article. Shareholders have never motivated workers in any way, so this is like saying, “Water is wet.” Then they quote some Tiktok crap?
Companies catering to shareholder whims and the demand for perpetual share value growth are the reasons why many companies go to shit when eventually that growth comes from layoffs, worse work conditions etc.
Pay your workers fair wages, offer a good work/life balance and keep them happy to work for you and they will go above and beyond.
So they are bringing back what is left of the units they moved to Ukraine?