• tal@lemmy.today
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      5 months ago

      Clearly, the problem is that they went with a pure subscription model instead of also having an ad-supported model. Like, supposing that you’re allowed to turn on the seat heater, but then the car starts playing advertisements while it’s running. They could offer a premium seat heater subscription if you want to buy an ad-free experience.

      shakes head sorrowfully

      They aren’t very innovative.

      • Ruthalas@infosec.pub
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        5 months ago

        I think you mean, “…a premium seat heater subscription … for a reduced-ad experience.”

    • meowMix2525@lemm.ee
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      5 months ago

      Ford execs have floated it too

      edit: that google search isn’t very specific to what we’re talking about here, which is a subscription to access features that are physically installed in the vehicle