If you want to yap about something long, you will have much more success getting people to click on a Youtube video than text content published elsewhere. Especially if you already have a large subscriber base in the first place, Youtube is where his audience is, and once his audience clicks it the algorithm will keep spreading it even further.
A couple years ago I wrote a very long text essay about some controversy surrounding a niche game I play. It got a small handful of clicks within the community for that game, but that was it. A few years later, some more news developed, and I decided to do a half-remake half-followup in video format. It was very minimally edited because I don’t actually know shit about video editing, in fact I literally did most of it in Google Slides. But I knew that putting it on Youtube would result in significantly more exposure no matter how amateurish it was. Ended up taking off really well, 29k views, which is about 27k more than the text version got.
And I was a nobody publishing my first video. Ross has 413k Youtube subscribers, and in the 9 hours since this video went up, it’s at 337k views. Seems like this Youtube thing is working out well for him.
Well if everything else that’s been said wasn’t good enough for you, let me point out another angle. He’s giving an impassioned speech. It is a much more expressive format to convey emotion, which is important when trying to rally a call to action.
I don’t think speeches are a sign of something wrong with society. People have always given speeches. Doing that in the format of speaking vocally is hardly a new concept.
This is like saying people making videos about Palestine conflict are aiming at the Palestine people. People can care about stuff that doesn’t affect their country directly. You have to be a 12 year old for this to be news.
If you want to yap about something long, you will have much more success getting people to click on a Youtube video than text content published elsewhere. Especially if you already have a large subscriber base in the first place, Youtube is where his audience is, and once his audience clicks it the algorithm will keep spreading it even further.
A couple years ago I wrote a very long text essay about some controversy surrounding a niche game I play. It got a small handful of clicks within the community for that game, but that was it. A few years later, some more news developed, and I decided to do a half-remake half-followup in video format. It was very minimally edited because I don’t actually know shit about video editing, in fact I literally did most of it in Google Slides. But I knew that putting it on Youtube would result in significantly more exposure no matter how amateurish it was. Ended up taking off really well, 29k views, which is about 27k more than the text version got.
And I was a nobody publishing my first video. Ross has 413k Youtube subscribers, and in the 9 hours since this video went up, it’s at 337k views. Seems like this Youtube thing is working out well for him.
I run a blog (not linking it here on this account), and I experienced the exact same thing as you.
People generally prefer audio-visual content more than reading. Why else would audiobooks take off as well as they did?
That sounds like a degrading society
Strong “books are ruining society” energy.
I’m the opposite actually.
Way to miss the point
What’s wrong with society for this to happen? Are Americans illiterate?
Well if everything else that’s been said wasn’t good enough for you, let me point out another angle. He’s giving an impassioned speech. It is a much more expressive format to convey emotion, which is important when trying to rally a call to action.
I don’t think speeches are a sign of something wrong with society. People have always given speeches. Doing that in the format of speaking vocally is hardly a new concept.
This has nothing to do with Americans, they can’t even sign the petition
So you have to be european to care about the petition? Please.
It’s a guy with a video platform making a video aimed at Europeans for a European initiative, and you’re calling Americans illiterate as a result?
This is like saying people making videos about Palestine conflict are aiming at the Palestine people. People can care about stuff that doesn’t affect their country directly. You have to be a 12 year old for this to be news.
You only seem to care about the fact that this is a video, not about the petition at all.
I’m reading these comments while listening to an entirely different video essay. There’s a time, place, and use for various types of media.
Yes
What’s wrong with society for books to happen? Do Americans not have memories?