I continue to draw inspiration from this scene. Even in surprising contexts.
At my work for example, where we develop software for consumers, people are very inclined to this A/B test mindset: “let’s try something and see if it tests well with users.” They act like all the answers are out there and we just need to try a million things until we discover them.
I feel differently. I think we should fixate on big things we KNOW would be valuable to our users, no matter how difficult they may be to accomplish, and COMMIT ourselves to those. If we set our best people on something it WIILL get done and we must have a mindset of MAKING it get done, not just “seeing if” it can be done.
Everyone always says “oh that’s so hard to do and we would invest a lot of effort before we could A/B test it and see if it’s valuable.” So they “try” small shit and look at the numbers, throw most of what they build away, and congratulate themselves for being “data oriented” and ”failing fast” and then they wonder why the product and business are suffering over the long term.
I continue to draw inspiration from this scene. Even in surprising contexts.
At my work for example, where we develop software for consumers, people are very inclined to this A/B test mindset: “let’s try something and see if it tests well with users.” They act like all the answers are out there and we just need to try a million things until we discover them.
I feel differently. I think we should fixate on big things we KNOW would be valuable to our users, no matter how difficult they may be to accomplish, and COMMIT ourselves to those. If we set our best people on something it WIILL get done and we must have a mindset of MAKING it get done, not just “seeing if” it can be done.
Everyone always says “oh that’s so hard to do and we would invest a lot of effort before we could A/B test it and see if it’s valuable.” So they “try” small shit and look at the numbers, throw most of what they build away, and congratulate themselves for being “data oriented” and ”failing fast” and then they wonder why the product and business are suffering over the long term.