The rent is too damn algorithmic — DC Attorney General Brian Schwalb is investigating RealPage, a company that helps landlords set rent prices, for potential antitrust violations::Attorney General Brian Schwalb is investigating RealPage, a company that helps landlords set rent prices, for potential antitrust violations.
I think the worry is that they can change the prices dynamically based on who is in the area.
That… seems like a silly concern? At best I think you could pull off tricks based on specific timeslots of the day/week (e.g.: lunch rush, weekends, business hours) and most of that was already realistically feasible through bossing around normal humans – no tech required.
Maybe I’m off-base, but it seems to me like the following things would severely hamper the efforts of anyone attempting to do this at scale:
All of that effort in exchange for what? A few extra quarters on the margin if you do it right but losing a few dimes on the margin (or a class action suit) otherwise? I can already see middle-manager heads exploding in contrition. It might happen someday once active AI store management finally oozes into place… but until that day comes I think shoppers can feel safe knowing that they are merely getting gouged in the same old fashion as their forebearers.
“that guy looks loaded, pop the prices, quick”
But what happens when they put the items in their cart and walk to a different area before walking to the checkout? Seems like that’d be difficult to track in a brick and mortar store. Online, this absolutely does happen.
that’s gonna been with paper-based as well but yeah I can totally see it happening
With paper based, they’re paying employees to go around and alter the prices, which is too expensive and time consuming.
Digital price tags can be changed on the fly, at once, potentially even automatically.
Uh not instantly. Not storewide in a moment. Make it networked and you can change prices per customer as they walk each aisle.
And that’s my point. The digital tags are already being setup that they can adjust within under a minute. People get off work at 4-5pm, better jack up prices for the next few hours!
A bunch of people buying bread at a given time, jack up prices!
Recorded a larger number of people entering through the front turnstile. Yup, pump up those prices!