Every food commercial, advertisement, and packaging in the US is currently protein obsessed. I just bought 3 burritos, and the most noticeable thing on the entire package is its protein content. TV commercials about waffles are advertising that they have X amount of protein per serving. The products in my jobsite’s vending machine have protein all over every package.
Did America have a protein thing recently?
It’s this, the weightloss drugs. Protein AND fiber products are being pushed everywhere.
Fiber atleast you cant get too much of, and the majority of people don’t get enough to begin with.
On the contrary, getting too much fiber is quite easy, especially if supplemented, and getting too much of it can have highly negative consequences.
For sure! Especially millennials - there’s way too many of us dying from colon cancer these days.