Just ahead of the wider release of Alex Gibney’s Musk documentary, TikTok has banned the film’s social media account from its platform. TikTok did not immediately respond to a request for comment.
While TikTok has no official affiliation with Elon Musk, part owner Larry Ellison appears in the film via a text message offering to help Musk fund his Twitter purchase.
Last month, YouTube, Meta, X, and TikTok all faced backlash for rejecting ads for the film. YouTube and Google quickly reversed course, calling it an “error.” However, TikTok and X have refused to change their stance, and neither platform has allowed paid advertisements for the film.
Reminder: For the Streisand-effect to work, you have to share this event on your social media accounts. Otherwise it will be just forgotten like all the times JK Rowling got away with shutting up critics.
Don’t assume someone will just get the Streisand treatment, do something about it!