Maybe the company should rebrand as “YellowFresh,” or maybe “HelloFlush?”

    • AlmightyDoorman@kbin.earth
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      6 hours ago

      That is literally the point, you chose a recipe they send you the exact ingredients you need, you cook it. Tbh not even a bad idea, less wasteful, easy meal planning, less trips to the grocery store. If it were cheaper i would be using it.

      • Joeffect@lemmy.world
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        5 hours ago

        It would be a great idea to just be inside a grocery store… like a section of just pre portioned meal kits… priced by cost of the actual ingredients found in the store…

        • Zedstrian@sopuli.xyz
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          4 hours ago

          They could even intentionally select sets of recipes with lots of the same ingredients to give people options without taking up a lot of space, while also rotating them every so often for variety.

            • Zedstrian@sopuli.xyz
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              29 minutes ago

              I was expanding upon the parent comment’s suggestion that grocery stores could facilitate ingredient purchasing for predetermined recipes; a cooler/shelf combo placed near the front of a store for instance.

    • VeryVito@lemmy.world
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      6 hours ago

      So ingredients you have to then put together yourself? Isn’t that just “groceries?”