Tinder-owner Match Group on Tuesday forecast fourth-quarter revenue below estimates, as stubborn inflation and unrest in some markets weigh on growth at some of its major dating platforms, sending its shares down nearly 8%.
  • Number1SummerJam@lemmy.worldOPEnglish
    412·
    1 year ago

    Reap what you sow- make your free data harvesting product shitty and people will stop using it. The pandemic isolation is over and people are looking to make connections in person. Tinder and all the rest are designed to keep you from your perfect match unless you buy Tinder Gold Silver Platinum even though they know exactly who would be perfect for you. I’ve seen it myself in the past- I would be swiping and a perfectly fine profile would randomly disappear.

    • fraydabson@sopuli.xyzEnglish
      10·
      1 year ago

      So true. I am happy I met my SO on tinder. Doing that data chart to see the numbers of my using tinder vs the only match who I went on a date with. The numbers are not in our favor. Now didn’t they release a 500/m plan? It is crazy. I know how lucky I got.

  • Pregnenolone@lemmy.worldEnglish
    113·
    1 year ago

    Their algorithm doesn’t incentivize dates, it incentivizes validation. Part of the gender spectrum is starting to realise that and rebel. People don’t want to pay $x to make someone else’s day better if there’s nothing in it for them.

  • AutoTL;DR@lemmings.worldBEnglish
    5·
    1 year ago

    This is the best summary I could come up with:

    Oct 31 (Reuters) - Tinder-owner Match Group (MTCH.O) on Tuesday forecast fourth-quarter revenue below estimates, as stubborn inflation and unrest in some markets weigh on growth at some of its major dating platforms, sending its shares down nearly 8%.

    That has, in turn, impacted its dating platforms, which include Hinge, OKCupid, and Plenty of Fish.

    Tinder, its largest brand, grew revenue by 7% last year compared to its chief rival Bumble (BMBL.O), which expanded its top line at twice that rate.

    To revive growth in its main apps and counter the threat from Bumble, Match has rolled out several new features, including weekly subscription plans and new engagement and privacy features across Tinder and Hinge.

    Direct revenue at Tinder and Hinge, its top two dating platforms, grew 11% and 44% respectively.

    Paying users across its apps fell 5% to 15.7 million, while revenue per payer’ rose 15% to $18.39.

    The original article contains 327 words, the summary contains 149 words. Saved 54%. I’m a bot and I’m open source!