Reddit, in my opinion, has become mainstream due to its ability to be searched via engines such as Google. I think Lemmy would need to have that same level of discoverability if the platform should take off. I’m not sure if doing this risks Google or others threatening the platform via “embrace, extend, and extinguish”, but perhaps Lemmy needs to be accompanied by a decentralized search engine itself that can browse the entire Fediverse. I’m new to the fediverse so I’m not sure if such a software exists, but clearly I think discoverability is paramount for giving new users a reason to see Lemmy and maybe stick around