The EV craze is butting up against limited demand, and it's forcing General Motors to bring back hybrids in an almost total about-face.

GM Reverses All-In EV Strategy to Bring Back Plug-In Hybrids::The EV craze is butting up against limited demand, and it’s forcing General Motors to bring back hybrids in an almost total about-face.

  • kalleboo@lemmy.worldEnglish
    15·
    9 months ago

    Selling their own music and maps subscriptions, ads, selling location data. Enshittification.

    GM also views the new infotainment system as a way to generate more revenue from subscription services, including music streaming, audiobooks and vehicle maintenance. GM’s chief executive Mary Barra has set a target of $20 billion USD (about $27 billion CAD) to $25 billion (roughly $33 billion CAD) in annual revenue from subscriptions by 2030