Yeah, people defend Linus and other faces like MKBHD for one huge reason: Parasocial relationships.
Just look at all the conversation happening in this thread with people defending the figure of Linus (and others). Influencers, even tech influencers, make money because they can monetize those people.
And Linus appeals primarily to the folks who like thinking of themselves as the tech person in the family or at the office, but really they are no more technical than slotting a stick of RAM into a case on average.
I don’t care what you say, the Apple store circa 2001 is iconic and definitely has that “lickability” factor that Jobs loved so much about the original OS X’s Aqua UI.