Because if you propose that, no one is actually going to do it.
Doing something is always more impactful than shooting for everything and ending up doing nothing. This is a great example of a smartly thought out mass movement; it has a specific goal, and a clearly defined set of terms. Remember, you can always expand or extend. It’s far better to get a small thing moving than try to build a big thing that you never finish.
If you’re on the highway, need a coffee, and Starbucks is the only thing around, buy the Starbucks.
If Amazon is the only place you can buy that thing you need, buy it from Amazon.
There are plenty of times when the bad option is the only good option. If we teach people that boycotts have to be all or nothing - if we get into this mindset that a single latte means you’re an evil monster who supports genocide - we just engineer a state of despair.
But if we encourage people to reduce rather than cut out, we set an easily achievable goal. And that means it’s a goal that a lot more people will strive for.
If you want to cut out every big corporation entirely from your life, that’s an admirable personal goal, but not one that seems easy or achievable to most people.
Because if you propose that, no one is actually going to do it.
Doing something is always more impactful than shooting for everything and ending up doing nothing. This is a great example of a smartly thought out mass movement; it has a specific goal, and a clearly defined set of terms. Remember, you can always expand or extend. It’s far better to get a small thing moving than try to build a big thing that you never finish.
100%, perfect is the enemy of good. But it makes little logical sense to give any of these corporations any money or data
If you’re on the highway, need a coffee, and Starbucks is the only thing around, buy the Starbucks.
If Amazon is the only place you can buy that thing you need, buy it from Amazon.
There are plenty of times when the bad option is the only good option. If we teach people that boycotts have to be all or nothing - if we get into this mindset that a single latte means you’re an evil monster who supports genocide - we just engineer a state of despair.
But if we encourage people to reduce rather than cut out, we set an easily achievable goal. And that means it’s a goal that a lot more people will strive for.
If you want to cut out every big corporation entirely from your life, that’s an admirable personal goal, but not one that seems easy or achievable to most people.
Why they are called monopolies