And it’s a noble goal, but it’s also one that many (not by any means all) think could easily happen overnight as if adopting a vegan lifestyle were as easy and unproblematic as it gets. Humanity has been eating meat as a significant portion of our diet since long before homo sapiens evolved. Getting people to suddenly stop en masse is just not going to happen. You’re fighting thousands of years of culture and genetics.

Weaning people off of meat is far more likely to work. Yes, it means more animal suffering in the mean time. But the fewer people you can convince to eat less meat, the more animals will be slaughtered.