Cable firms to FTC: We shouldn’t have to let users cancel service with a click — Customers may “misunderstand the consequences of canceling,” say lobbyists::Customers may “misunderstand the consequences of canceling,” cable lobby says.

  • Bocky@lemmy.world
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    10 months ago

    That’s exactly the point. There should not be any consequences for cancelling a monthly subscription.

    • GoodEye8@lemm.ee
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      10 months ago

      There should be some consequences, like stopping monthly payment requests.

  • menthol@lemm.ee
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    10 months ago

    If you cancel your subscription you’re a subclass idiot, you might not even be competent… so sad… We need to fight these attempts to unsubscribe.

    If you’re subscribed you’re among the genius class. Just keep paying and don’t think about it, even if you haven’t watched in months and forgot you are paying. You’re not misunderstanding anything.

  • Makeitstop@lemmy.world
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    10 months ago

    Sending a notification that a renewal is coming up? Impossible, will cost a fortune.

    Sending mountains of junk mail offering bundles and limited time offers? Clearly much cheaper and easier.

    Also, think of the labor costs, retraining the call center staff to not spend hours trying to talk people out of canceling and instead just having them hit a button. Why, that’s got to force a price hike.

    • Th3D3k0y@lemmy.world
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      10 months ago

      Our profit margins are hurting due to young people not wanting to work and not fully understanding the gift, the boon, the euphoria of owning a TV and paying for services you don’t use. This has nothing to do with our prices, lack of customer service, or our programming being flooded with repetitive drivel.

      • Buddahriffic@lemmy.world
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        10 months ago

        Hey now, I own a TV and pay for services I don’t use. Just not cable. I can’t justify spending that much on something I don’t use. $15 isn’t bad, but a decent cable package is like $100 last I checked and it’s still chock full of ads.

        Gamepass has no ads, plus the added benefit of every now and then opening it up to see it has some of the games I just bought on Steam, which is a sign that they have good taste.

        • Copernican@lemmy.world
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          10 months ago

          The real hurdle for me is the cost of leasing a cable box and other service fees. Cable bundles sound good on paper until I factor that cost in.

  • Tylerdurdon@lemmy.world
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    10 months ago

    Thank goodness those lobbyists are looking out for us and our easily confused little brains. Perhaps if we’re so easily confused, they should lobby to get rid of the fine print and simplify those contracts while they’re at it. Oh… Wait… Not that.

      • mosiacmango@lemm.ee
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        10 months ago

        The Biden admin appointed a serious badass to head it, Lina Khan. While at Yale she made waves by vivisecting Amazons buisness practices, basically redefining how America should handle antitrust laws with digital platforms.

        Shes basically a rabble rousing anti-monopolist who has blocked a record number of mergers. It’s why the FTC is hitting hard at all of these industries at once.

        • wikibot@lemmy.worldB
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          10 months ago

          Here’s the summary for the wikipedia article you mentioned in your comment:

          Lina M. Khan (born March 3, 1989) is a British-born American legal scholar serving as chairwoman of the Federal Trade Commission (FTC) since 2021. She is also an associate professor of law at Columbia Law School. While a student at Yale Law School, she became known for her work in antitrust and competition law in the United States after publishing the influential essay “Amazon’s Antitrust Paradox”. She was nominated by President Joe Biden to the Commission in March 2021, and has served since June 2021 following her confirmation.

          to opt out, pm me ‘optout’. article | about

      • DacoTaco@lemmy.world
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        10 months ago

        About 20. Belgium has had these laws for around 18 years now because switching mobile provider was shit and it was found to not support competition within the mobile market ( no shit ! ).
        At the same time they forced mobile providers to allow other providers to use their network infrastructure so new providers could be made without needing to make their own network infrastructure

  • squid_slime@lemmy.world
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    10 months ago

    Easy solution… Make it clear, write a prompt “are you sure you want to cancel your cable service? Please don’t? 🫣”

  • Maple Engineer@lemmy.world
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    10 months ago

    They are going to offer your a discount to keep their service. Maybe if they had offered you a better price in the first place you wouldn’t be trying to cancel. Making it hard to cancel so that they can offer you discounts to stay is a way to keep prices high for everyone else. It’s a way to maximize profits. Why not simply put a one click, “cut my bill in half” button on the website?

    • Appoxo@lemmy.dbzer0.com
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      10 months ago

      Because then they would have to cut it in half for everyone.
      By making this a calling requirement the bar to access is higher in comparison.

      AND: They are likely increasing customer satiafaction because they saved 50% of the bill with a simple negotiation call and maybe get new features on top.
      The satisfaction wouldnt be high by clicking a button that may be just buried.

        • wikibot@lemmy.worldB
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          10 months ago

          Here’s the summary for the wikipedia article you mentioned in your comment:

          A moral panic is a widespread feeling of fear, often an irrational one, that some evil person or thing threatens the values, interests, or well-being of a community or society. It is “the process of arousing social concern over an issue”, usually perpetuated by moral entrepreneurs and mass media coverage, and exacerbated by politicians and lawmakers. Moral panic can give rise to new laws aimed at controlling the community. Stanley Cohen, who developed the term, states that moral panic happens when “a condition, episode, person or group of persons emerges to become defined as a threat to societal values and interests”. While the issues identified may be real, the claims “exaggerate the seriousness, extent, typicality and/or inevitability of harm”.

          to opt out, pm me ‘optout’. article | about

        • Ook the Librarian@lemmy.world
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          10 months ago

          Maybe the “rhetorical question” article link would article would be a better reply. I bet you weren’t expecting an analysis of why the half-price button idea was a nonstarter.

  • Frozzie@lemmy.world
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    10 months ago

    That’s like the dairy lobbyists not wanting the vegetable milk products to feature the word “milk” because people might buy them by accident.

  • AutoTL;DR@lemmings.worldB
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    10 months ago

    This is the best summary I could come up with:


    Lobbyists for cable companies and advertisers yesterday expressed their displeasure with a proposed “click-to-cancel” regulation that aims to make it easier for consumers to cancel services.

    Federal Trade Commission Chair Lina Khan has said that changes are needed because “some businesses too often trick consumers into paying for subscriptions they no longer want or didn’t sign up for in the first place.”

    NCTA-The Internet & Television Association, the primary trade group for cable companies like Comcast and Charter, said the rule would make it harder to offer deals to customers who are trying to cancel.

    The FTC also proposes that sellers be required to “provide an annual reminder to consumers enrolled in negative option programs involving anything other than physical goods, before they are automatically renewed.”

    “The proposed rule would disrupt the current regime by adding specific requirements dictating what auto-renewal disclosures must say and how they must be presented,” said Lartease Tiffith, the IAB’s executive VP for public policy.

    Tiffith defended auto-renewals generally, saying the practice of automatically renewing services brings “significant benefits to both businesses and consumers in the form of cost savings, convenience, and heightened value.”


    The original article contains 613 words, the summary contains 189 words. Saved 69%. I’m a bot and I’m open source!

  • _sideffect@lemmy.world
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    10 months ago

    I agree with the one click for elderly folks… Sometimes they just press things out of nervousness

    • pdxfed@lemmy.world
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      10 months ago

      My God, how could they ever have it reactivated? Such a dearth of companies selling media these days, they would be absolutely stranded.

      • andrewta@lemmy.world
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        10 months ago

        Sometimes they are on an older package. Which means they have a much lower monthly bill. If they cancel and then sign back up, they now have a much higher monthly bill. So yeah, a single click actually is bad. But that doesn’t mean the button shouldn’t exist. That just means there should be a couple of prompts. For example, the first one is canceled. The second one is a a screen that shows what they are paying per month, With a section next to it, that shows what they would pay if they signed back up. Then that screen there are two buttons that says no I did not mean to cancel, and the other button that says yes, go ahead and drop the service. That actually makes sense. but I actually agree with the statement that a single button that says cancel and allows you to drop the service in one button is actually very bad.

        • _sideffect@lemmy.world
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          10 months ago

          Seems lemmy isn’t far off from spez’s palace after all… Everyone downvotes facts and upvotes their feelings 😂

          You’re exactly right about the cancellation of a grandfather clause leading to a higher new rate, btw.