LG and Samsung have both announced their 2025 smart TVs at CES this weekend, and some of them will include access to Microsoft’s Copilot AI assistant. Both TV manufacturers are chasing the artificial intelligence hype train with dedicated AI sections on their smart TVs that include a shortcut to a Copilot web app.

LG is adding an entire AI section to its TVs and rebranding its remote to “AI Remote,” in an effort to sell consumers on the promise of large language models. While it’s not clear exactly how Copilot works on LG’s latest TVs, the company describes access to Copilot as a way to allow users to “efficiently find and organize complex information using contextual cues.”

LG hasn’t demonstrated its Copilot integration just yet, but it has shown off its own AI Chatbot that’s part of its TVs. It appears Copilot will be surfaced when LG TV users want to search for more information on a particular subject.

Samsung also has its own Vision AI brand for its AI-powered TV features this year, which include AI upscaling, Auto HDR Remastering, and Adaptive Sound Pro. There’s also a new AI button on the remote to access AI features like recognizing food on a screen or AI home security features that analyze video feeds from smart cameras.

Microsoft’s Copilot will be part of this Vision AI section. “In collaboration with Microsoft, Samsung announced the new Smart TVs and Smart Monitors featuring Microsoft Copilot,” says Samsung in a press release. “This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations.”

I asked Samsung for more information or images of Copilot in action, but the company doesn’t have anything more to share right now. I’ve also asked LG and Microsoft for more information about Copilot on TVs and neither company has responded in time for publication. Without any indication of exactly how Copilot works on these TVs, I’m going to chalk this one up as a gimmicky feature that LG, Samsung, and Microsoft clearly aren’t ready to demo yet.

    • UnderpantsWeevil@lemmy.world
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      2 days ago

      Advertisers are begging for it. The ability to ingest your data at record scale and bombard you with privatized propaganda as fee-for-service is hugely in demand.

      Just have to recognize that these appliances aren’t for you to control. This is Microsoft’s world and we’re just renting space in it.

  • trumpetmouth@lemmy.world
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    2 days ago

    that’s great and all, but all i want is a true-color, bright brights, black blacks panel to hook my media player up to.

    • floral_toxicity@lemmy.world
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      2 days ago

      That’s cool and all… But have you also thought about the gains you could make for the rich people behind the curtain if you were just a good citizen and fell in line and connected your TV to the Internet and consumed all the ads?

  • TheObviousSolution@lemm.ee
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    2 days ago

    Just imagine how much money Microsoft must be investing in this mass surveillance program they are trying to sneak in under the guise of the AI in charge of its indexing.

    • Fedizen@lemmy.world
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      This is what happens when rich people and corporations have too much investment money. They get convinced by some technology they think kinda works then dump an ungodly amount of money into it.

      Uber is still pushing around investor money over 10 years later and until we start cutting rich people off this stupid AI stuff won’t die like it should.

  • LiveLM@lemmy.zip
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    2 days ago

    Time really is a flat circle huh?
    This all just sounds like the Alexa/Google Assistant integration some brands were advertising for their TVs previously, just ends up as the obnoxious button you bump into and desperately try to back out while the aging TV huffs and puffs struggling to load the flashy UI

  • snekerpimp@lemmy.world
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    3 days ago

    In every cyberpunk story, there is always a group of people that reject the new technology and claim it is an affront to humanity. I can safely say, in this dystopian future we live in, I am solidly in that group of people.

    • hansolo@lemm.ee
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      It’s not even that.

      The technology never, ever works as well as it’s hyped. It’s a sales ploy, not a feature.

      The purpose is always data collection, and the data is always leaked.

      Vulnerabilities and the progression of tech make these kinds of bells and whistles age out of practical use faster, costing the consumer more over the long run.

      F this kind of noise in particular, this is not progress.

      • Lost_My_Mind@lemmy.world
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        The purpose is always data collection, and the data is always leaked.

        Yeah. You’re welcome. Since 2010 or so, if I have a robot say something like “in a sentence or two, please tell me the reason for your call”

        I always say “JXEHGSJHN KFUJVDR OIFHJBD4HB”

        And it’s just garbage data. Their AI gets all freaked out.

        There was a time that I’d go into mcdonalds and use their self serve kiosk, and do the same thing. I’d wear a jason mask, and speak jibberish. Which is in the lobby of the mcdonalds.

        Always got weird looks. So I’d say “What? You never saw anybody save the world before? Resist the machines! AI is trying to learn!!! We’ve all seen Terminator 2!!!”

        Which continued to get me weird looks. However, nothing I did is illegal. Just really weird without context. Which is how I live my life. Drifting in and out of percieved sanity. Things only making sense if you know the context.

        Like last week I went grocery shopping wearing a pirate costume.

        See, the context here is…I like wearing it.

    • Alphane Moon@lemmy.world
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      3 days ago

      Not only that, but they tend to adopt the new tech on their terms and reject the mainstream adoption approach.

      You really start to feel old when the cyberpunk novels of the 80s and 90s start to become reality (not in a literal sense, but elements are definitely coming true). It was 40 years since Neuromancer was released last year.

      • boomzilla@programming.dev
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        3 days ago

        Diamond Age but the “Young Lady’s Illustrated Primer” advises the young lady to use glue as pizza sauce. The military drones and robots are better now though. Nano assemblers remain a pipe dream.

  • Wrench@lemmy.world
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    3 days ago

    Former smart TV app developer. I’m going to drive my old dumb lcd TV into the ground before I’m forced to use a “smart” TV.

    I prefer casting, but for convenience for my wife, we have a fire tv stick.

    I want my panels rendering, not thinking / reporting.

  • JackbyDev@programming.dev
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    2 days ago

    I got a 2024 LG OLED TV. It has “AI” but idk what it does exactly. During the setup process there was a step that had a shitty still image of a baby with some crappy music playing. There were two toggle switches to enable AI picture and sound. It was so cheesy. I can’t make this shit up. When you turned on picture AI the baby image became HD and a video instead of a still image. I was like “Oh my God, wow! Look at the AI! I wonder what the AI sound is??” So we turn it on and the sound gets high def and adds more instruments in.

    In case it isn’t clear, none of this was actually AI or enabling actual features on the TV, just some weird required step in the process of setup. It wasn’t an AI animated video or sound, just a different video of the baby and a different audio track.

      • ZeroHora@lemmy.ml
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        3 days ago

        They are still paying for the “”“smart”“” part that they don’t want

        • Ulrich@feddit.org
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          Quite the opposite, actually. The “smart” part gives you huge discounts because they expect to make it back on the data they collect.

          • ZeroHora@lemmy.ml
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            I can see the logic, but is actually cheaper or the “dumb TV” is just overpriced? They still need to add a processor and shitty computer parts to the TV to have the smart thingy

            • Ulrich@feddit.org
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              is actually cheaper or the “dumb TV” is just overpriced?

              I don’t know what that means. I don’t know how old you are or where you are getting your perspective from but before TVs were “smart” they cost waaaay more. Back in like 2012 I paid ~$2k for a 50" plasma TV. Still have the receipt.

              • ZeroHora@lemmy.ml
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                TV is cheaper now, if you compare it to when the technology for plasma TV, ultra HD and so on first started, production got a lot better and cheaper. What I’m asking is: is the TV part of the “smart TV” cheap and they’re making us pay more for it by adding the smart part, or is the logic that they’re giving a discount because they can make the extra money with the data.

                Because it could start with paying the extra cost with the data, but now it’s the norm and they can charge more for it and still make more money selling data.

                • Ulrich@feddit.org
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                  or is the logic that they’re giving a discount because they can make the extra money with the data.

                  Yes that is what I said.

                  but now it’s the norm and they can charge more for it and still make more money selling data.

                  They still have to compete with all the other TV manufacturers.

            • acosmichippo@lemmy.world
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              3 days ago

              the parts are mostly already there anyway for image processing, perhaps upgraded slightly. I doubt it’s a significant cost.

        • Eager Eagle@lemmy.world
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          The smart part of a large TV is cheap. Also why they’re slow af. The price is dominated by the LCD module.

        • ZILtoid1991@lemmy.world
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          3 days ago

          Every time I asked for a high-quality, non-RGB/backlight, yet affordable keyboard, people never understood that I’d still pay for it.

        • ikidd@lemmy.world
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          This scares me if I have to buy a new one, because I’d completely forgotten my TV has smart functions, I haven’t seen a trace of it for years with a Pi hooked up on the HDMI. It just starts up to the last input it was on. Heck, I turn it on with Home Assistant Voice automation that sends a CEC command to it over that HDMI. I haven’t even used the remote in months.

        • aesthelete@lemmy.world
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          3 days ago

          There’s usually a way to get it to jump to the last input.

          This news is reminding me that I need to unplug my TV from the Internet.

      • sugar_in_your_tea@sh.itjust.works
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        Nothing is stopping them from adding the smart crap to things over HDMI inputs. If it doesn’t have it at launch, I recommend blocking it from getting updates so you don’t get “upgraded” later.

      • GroundedGator@lemmy.world
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        Yes they do and I do add my own tech but my experience with some of these devices has not been great.

        I have LG TVs which I connected to the network and have been updated over the years to have really bad UX and are now polluted with ads.

        I had an LG sound bar that was great for a while until it completely stopped working. Powers on, all functions seem to work, just no sound. Originally it worked as a Chromecast device too, but they stopped doing updates and Google stopped working with the old API.

        My fear is that eventually there will be an update that bricks a device. Now I’ve taken them off the network, but how long before we have TVs that require Internet to even function.

        These smart TVs have a lot more hardware and software than they need which means a lot more to break.