It’s really a sad seeing Ubisoft going from a trendsetter up until Far Cry 3, to being a failed trend chaser.
Why don’t they just start using ai to generate games? Its cheaper and no one will notice.
They’re instead letting an AI generate their stock price. It is a number now.
Ubisoft will have to get used to people not owning their games.
Womp womp
“Tanked”
Checks graph
19% is a hit but I wouldn’t call it tanked.
Some stocks are just volatile. Here is the full history:
A drop this severe is tanking. Even with a stock history like the one from Ubisoft.
did ubisoft make face masks or something wtf happened in 2020
WTF you think happened in 2020? No one could leave their house, so video game went gang busters.
I worked at a video game retailer then, and it was the busiest we’ve ever been.
I think people were just bored out of their minds
AAAA stock
They should be comfortable with people not owning their stocks
👏👏👏
You can make any graph look bad if you control the axis bounds weirdly like this.
Not that I have good things to say about ubisoft, but at a glance one would assume their stock value plummeted to zero, which is not the case.
This was also my initial take but look at these graphs with the Y axis starting from 0 Stock lost 67% value in the last year alone, and lost 85% in the past 5 years. Looks pretty dire to me. I would say this is undervalued but I have no confidence in the ubi leadership to turn it around.
Might be that the CEO and upper management are dumb fucks running the company to the ground.
No more innovation, just microtransactions in shitty games, and the same old rehashed concepts.
I saw an anecdote from someone who used to work there and they said their infrastructure and resources were outdated as hell. Basically zero support or investment from leadership. Those corpos are intentionally just trying to milk them and the customers dry before total collapse or a buyout.
You can make 20% drops in value look harmless if you flatten the graph enough
Has something in particular been happening lately? I feel like Ubisoft has sucked for quite a while, but their stock price was fine until relatively recently, right?
Was ubisoft ever okay though? They always have problems going on whether it be a hostile takeover or this, but they always bounce back somehow surprisingly.
I hate graphs that don’t start the Y axis at zero.
That said, fuck ubisoft.
Agreed. Took me a moment to realise they didn’t drop to zero. !dataisugly
You need to include the instance in the community name.
A stock would never drop to zero because the company would be liquidated before that happened. If the stock actually dropped to zero they would have no money they need to call bankruptcy before that point.
Who’s to say we can’t drop them to zero :)
It’s unfortunately standard with all stock graphs :/
There is no point of starting the chart to 0 since it doesn’t give any information other than the share price, which is already communicated by the Y axis anyways.
It’s been tanking for a lot longer than that
lol, it looks like a cryptocurrency chart.
I wish. Crypto has been depressingly buoyant.
Every time BTC crashes I say to myself, “I shouldn’t bet on it coming back, this will surely be The One.” Nope, currently higher than it was before the last one.
There’s always someone betting it will go up, just as much as someone is betting to go down, but right now, Blackrock and Fidelity own a lot of BTC, and are selling it to investors via actual, official ETF funds.
You can go on Fidelity and buy into this fund without ever touching BTC, and follow the price along with the holders, just like a gold or oil stock.
things are going to be interesting over the next few years. BTC has entities invested in it’s future. I don’t expect a crash below the ETF price, which… from memory was around $50k, because then investors are in the red.
I’m not in BTC, but it’s a fun thing to watch. Personally, I think the mining of it is a cancer to society, but once you strip all of that way, it’s just another index fund as long as private entities can manipulate the waves in their favor.
I like gold more. You can make stuff with it, buuut Gold is at an ATH… buuut if Kamala wins, BTC will dump and Gold is a sanctuary hold for a lot of BTC holders, so, man what a year it’s gonna be.
Gotta cook the planet to win capitalism bro
I am curious if the games community has anything positive to say about major publishers at this point.
It’s fun to laugh at one failure, and it’s nice we still get occasional great indie hits. But when most major publishers fail to turn out anything of interest, and even Sony is kind of reaching vanishing expectations amid remasters of remasters, it becomes hard to even suggest what to buy an unknowledgeable kid for Christmas.
Japanese publishers retain staff because every Japanese company does, they don’t pay as well but you get life time job stability. Capcom is on a roll, Sega still has RGG, Bandai Namco has Fromsoft. They have the chokehold on jrpgs. And finally Nintendo is still king
I regret buying my ps5 so much.
I’m not saying this to be a dick, I would just like to add, no regrets on building my PC.
I’d say I’m happy that AAA companies are reaping what they sow from listening to their dumbass stakeholders.
The point is that it’s not just them paying the price, though. With continuous years of NO publishers putting out anything interesting, we’re at a point where people are just less interested in anything that’s coming out.
It’s a carrot and stick problem to some degree. They know now we hate microtransaction-laden live service games, but it’s harder to define what players would enjoy. Keep in mind, there’s many cases of simply letting the developers cook that haven’t worked out either.
There’s plenty of publishers putting out interesting games.
They’re just not the traditional AAA / “AAAA” games companies because they’ve grown so big they’re hidebound.
I agree when it comes to taste-specific stuff. I’m playing Steamworld Heist 2 and have Tactical Breach Wizards in my wishlist, so indie tactics games have been satisfying me - they’re certainly good and interesting, as you say.
But, those aren’t games I’d recommend to everyone. It does mean not much water cooler discussion since no one is playing the “same” games in most social circles. It used to be, a big release like Halo came out and everyone was talking about it, playing it, and discovering things together.
I mean that’s everything. There isn’t a “movie of the summer” anymore really, no I Love Lucy / Cheers / Friends / Simpsons that basically everyone is watching or familiar with. It’s been true for longer with books/music because of the lower gateways to entry and being able to be a “local artist”, but not by much, and even for them it’s exploded since the Internet became mainstream.
The democratization of publication has dramatically broadened the type and quality of things being made and no industry titans really have figured out how to promote around that. At least not consistently.
I fully understand your first point and that is how I feel. That’s why I made my comment; I and others have been dealing with endless AAA slop that mostly hasn’t been intriguing for a long time. Even if its a certain game franchise I’m not interested in, I understand other people’s pain of it been driven into the ground with micro transactions and buggier and buggier games.
I am curious if the games community has anything positive to say about major publishers at this point.
I’m laughing a lot, is that a positive? These are all self-inflicted wounds because they mistook “shareholders” for the customers.
There’s probably a whole thesis or five to be written on the subject.
The “traditional” AAA pipeline is “make big games with loooots of assets and mechanics, maximize playtime, must be an Open World and/or GaaS”. Both due to institutional pressures (lowest common denominator, investor expectations for everyone to copy the R* formula, GaaS are money printing machines) and technical reasons (open worlds are easy to do sloppily, you can just deliver the game half finished and have it work (e.g. Cyberpunk), GaaS/open worlds are a somewhat natural consequence of extremely massive development teams that simply could not work together on a more narrowly focused genre).
That’s not to say there aren’t good expensive games being payrolled by massive studios like Sony or Microsoft. But AAA is a specific subset of those, and blandness comes with the territory. However if I was a betting man I’d say we’re nearing the end of this cycle with the high profile market failures of the last few years and the AAA industry will have to reinvent itself at least somewhat. Investors won’t want to be left holding the bag for the next Concord.
90% of the games I play are now made by indie or medium sized studios/publishers. I’ve bought several AAA games in that time frame, but almost universally they’ve failed to hold my interest and I typically regret my purchase. I can’t remember the last AAA I bought that I would consider a ‘favorite’.
Also I’m growing more and more detached from what modern, AAA games even feel like. Opening up a game like fortnite or COD where they’ve shoved dozens of different game modes into an all in one program is confusing and overwhelming. It’s off putting to me and I feel like having a ‘get off my lawn’ moment.
Valve is pretty well liked. not sure you can really call them a games publisher any more though.
Right - they don’t even make a game a decade anymore, and even Deadlock is in a genre many people aren’t interested in.
It’s a invite only alpha and as I write this it’s #7 on the steam rankings of current players, 6 if you wanna exclude Banana which is it’s own hilarious thing
Dota 2 is #2 and has 565k right now
God deadlock is so good though I have to say. I have hundreds of hours already. This is coming from someone who HATED mobas and would still probably never touch dota or League
Agreed. As someone who doesn’t really like shooters and never got into League or DOTA, I had mixed feelings about playing a ‘hero shooter/moba’. I’m actually blown away at how good it is. They did phenomenal job. 10/10.
I’m buying my son Xbox 360 and PS2 games
Capcom has been pretty consistent.
Unless you care about their use of Denuvo
I don’t think there’s that many big-budget releases you can invest in if you care about Denuvo. Even the Ace Attorney games, re-releases of old DS visual novels, have been getting Denuvo’d.
not really news… This is a 1 years graph… its been going downward for some time
That’s a massive one day spike though
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Now do a 5 year graph and realise it’s kinda back to pre pandemic levels.
Yes, but it is not acceptable in today’s capitalism. Only the growth of growth matters.
If the line does not go up enough, the company is failing.
hm… not quite… but it certainly has seen some ups and downs, that are larger than what happened this morning. This is a graph of “all time”
This thread is like a lesson in the importance of x and y axes range in time series plots
It would be cool if these graphs could be inflation adjusted.
That’s incredibly easy to do on any analysis platform.
Analysis schmanalysis
WSB detected :)
this is great. i thought they kept making slop because it’s giving them a return but I’m glad people are catching on.
I guess the anti-woke crowd is having a hard-on rn. I don’t play ubisoft’s games but I know a lot of good persons who work there around Quebec, and many of them fear losing their jobs.
To quote Jason Schreier, “whenever anything bad happens, worst people on the internet will be there to blame diversity”
Disgusting.
This isn’t about being diverse. It’s about making bad games.
As a matter of fact, the new assassin’s Creed is so offensive that the Japanese government is in an uproar about it.
Ubisofts attempt to be so inclusive and sexually neutral is what’s making their games bad because they’re stifling good game design in the process.
That’s not to say that it’s not possible to make a good game while adhering to diversification and inclusion.
Hellblade and horizon zero Dawn are two excellent examples of incredibly good games that don’t expound sexism. Hell, look at destiny 2. They handle these kinds of situations perfectly!
But to simply imply people are upset because they don’t like “woke politics” is a gross over simplification of what’s happening to Ubisoft!
In response to the whole bit about the Japanese government, it seems that the quotes were taken way more seriously than they should have been. Pretty cookie cutter responses that also say that It isn’t really their concern.
Neither of us said that people are ONLY upset because “woke politics”. Original comment is saying that those people are probably celebrating right now because they were “right” and I’m simply pointing out that whenever this happens, the anti-woke crowd think that it’s because of the woke politics. There are plethora of reason to be upset with Ubisoft, just like there were plethora of reasons to not play concord.
Nah, the Japaneses government doesn’t care about fictional characters in a videogame. Neither are French-Canadians mad about being depicted as mimes with bread sticks in South Park.
Oh and “it’s about making bad games” . The GAME ISN’T EVEN OUT YET. Just don’t buy it and stop crying because there’s a black character in fictional universe or because you don’t want to fuck the main protagonist of Star Wars game (I personally find here damn hot btw lol).
When a game is successful it’s because of the executive, but when it bombs it’s the fault of the workers, sadly.
Heads I win, tales you lose situation always
It didn’t tank this morning. It’s been going downhill for exactly a month.
You are correct, it’s been on a downward slope since about 2021 but had a another sharp dip this morning probaly following the news they were delaying Asassins Creed
A rushed game is usually pretty bad, a delayed game is eventually good. While I dont hold AC in very high regard, im glad they told people that it needs more time to cook instead of throwing it out there half-baked.
Kerbal space program 2 was somehow both rushed and delayed :(
And pretty bad.
Such a tragedy. And that was a game that just needed a tech upgrade, expand a bit, more of the same, nothing crazy.
They tryed to put a story in ksp2. That’s how bad they misunderstood the franchise.
Oh and you can still join the discord if you want to talk to people who still believe in ksp2 (its fascinating).
To be fair, those tech upgrades aren’t exactly trivial to do, and most programmers aren’t skilled enough to do it.
These kinds of projects need very careful management to avoid running overtime and over budget.
I don’t know, the first one was cobbled up together from early access by programmers at a marketing firm and while janky (part of the charm some would say), it was quite an achievement.
The approach which should have delivered better results was wrecked with takeovers and company drama then dumped to the public in a bad state.
Yea. Really sad to see the price theyre paying for making the right decision once is 20% of their stock price…
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What are you even talking about?
This brother did not play a single assassins creed game
Edit: I just read the last few lines, dude pls go take a shower
Quartery earnings report due 10/25. There’s no reason to sit capital here if there’s no catalyst for change.
It’s not much of a delay. It was supposed to come out in 2 months, but delayed another 2 months. Doesn’t seem like much time to get any real work done.
They also cancelled their premier at the Tokyo game show days before schedule. I have to wonder if they’re worried about the backlash that a lot of games are getting lately (Dustborn, Concord, etc) and just trying to push the game a little bit further out to avoid controversy?
Buy buy buy?
You taking stock advice from Justin Timberlake or somethin’?