It’s really a sad seeing Ubisoft going from a trendsetter up until Far Cry 3, to being a failed trend chaser.
Why don’t they just start using ai to generate games? Its cheaper and no one will notice.
They’re instead letting an AI generate their stock price. It is a number now.
“Tanked”
Checks graph
19% is a hit but I wouldn’t call it tanked.
Some stocks are just volatile. Here is the full history:
did ubisoft make face masks or something wtf happened in 2020
WTF you think happened in 2020? No one could leave their house, so video game went gang busters.
I worked at a video game retailer then, and it was the busiest we’ve ever been.
I think people were just bored out of their minds
AAAA stock
They should be comfortable with people not owning their stocks
👏👏👏
Ubisoft will have to get used to people not owning their games.
Womp womp
Was ubisoft ever okay though? They always have problems going on whether it be a hostile takeover or this, but they always bounce back somehow surprisingly.
You can make any graph look bad if you control the axis bounds weirdly like this.
Not that I have good things to say about ubisoft, but at a glance one would assume their stock value plummeted to zero, which is not the case.
This was also my initial take but look at these graphs with the Y axis starting from 0 Stock lost 67% value in the last year alone, and lost 85% in the past 5 years. Looks pretty dire to me. I would say this is undervalued but I have no confidence in the ubi leadership to turn it around.
Might be that the CEO and upper management are dumb fucks running the company to the ground.
No more innovation, just microtransactions in shitty games, and the same old rehashed concepts.
You can make 20% drops in value look harmless if you flatten the graph enough
Has something in particular been happening lately? I feel like Ubisoft has sucked for quite a while, but their stock price was fine until relatively recently, right?
I hate graphs that don’t start the Y axis at zero.
That said, fuck ubisoft.
It’s unfortunately standard with all stock graphs :/
There is no point of starting the chart to 0 since it doesn’t give any information other than the share price, which is already communicated by the Y axis anyways.
Agreed. Took me a moment to realise they didn’t drop to zero. !dataisugly
A stock would never drop to zero because the company would be liquidated before that happened. If the stock actually dropped to zero they would have no money they need to call bankruptcy before that point.
Who’s to say we can’t drop them to zero :)
It’s been tanking for a lot longer than that
lol, it looks like a cryptocurrency chart.
I wish. Crypto has been depressingly buoyant.
Every time BTC crashes I say to myself, “I shouldn’t bet on it coming back, this will surely be The One.” Nope, currently higher than it was before the last one.
Gotta cook the planet to win capitalism bro
I am curious if the games community has anything positive to say about major publishers at this point.
It’s fun to laugh at one failure, and it’s nice we still get occasional great indie hits. But when most major publishers fail to turn out anything of interest, and even Sony is kind of reaching vanishing expectations amid remasters of remasters, it becomes hard to even suggest what to buy an unknowledgeable kid for Christmas.
I regret buying my ps5 so much.
I’m not saying this to be a dick, I would just like to add, no regrets on building my PC.
I’d say I’m happy that AAA companies are reaping what they sow from listening to their dumbass stakeholders.
The point is that it’s not just them paying the price, though. With continuous years of NO publishers putting out anything interesting, we’re at a point where people are just less interested in anything that’s coming out.
It’s a carrot and stick problem to some degree. They know now we hate microtransaction-laden live service games, but it’s harder to define what players would enjoy. Keep in mind, there’s many cases of simply letting the developers cook that haven’t worked out either.
There’s plenty of publishers putting out interesting games.
They’re just not the traditional AAA / “AAAA” games companies because they’ve grown so big they’re hidebound.
I agree when it comes to taste-specific stuff. I’m playing Steamworld Heist 2 and have Tactical Breach Wizards in my wishlist, so indie tactics games have been satisfying me - they’re certainly good and interesting, as you say.
But, those aren’t games I’d recommend to everyone. It does mean not much water cooler discussion since no one is playing the “same” games in most social circles. It used to be, a big release like Halo came out and everyone was talking about it, playing it, and discovering things together.
I mean that’s everything. There isn’t a “movie of the summer” anymore really, no I Love Lucy / Cheers / Friends / Simpsons that basically everyone is watching or familiar with. It’s been true for longer with books/music because of the lower gateways to entry and being able to be a “local artist”, but not by much, and even for them it’s exploded since the Internet became mainstream.
The democratization of publication has dramatically broadened the type and quality of things being made and no industry titans really have figured out how to promote around that. At least not consistently.
I fully understand your first point and that is how I feel. That’s why I made my comment; I and others have been dealing with endless AAA slop that mostly hasn’t been intriguing for a long time. Even if its a certain game franchise I’m not interested in, I understand other people’s pain of it been driven into the ground with micro transactions and buggier and buggier games.
Japanese publishers retain staff because every Japanese company does, they don’t pay as well but you get life time job stability. Capcom is on a roll, Sega still has RGG, Bandai Namco has Fromsoft. They have the chokehold on jrpgs. And finally Nintendo is still king
I am curious if the games community has anything positive to say about major publishers at this point.
I’m laughing a lot, is that a positive? These are all self-inflicted wounds because they mistook “shareholders” for the customers.
There’s probably a whole thesis or five to be written on the subject.
The “traditional” AAA pipeline is “make big games with loooots of assets and mechanics, maximize playtime, must be an Open World and/or GaaS”. Both due to institutional pressures (lowest common denominator, investor expectations for everyone to copy the R* formula, GaaS are money printing machines) and technical reasons (open worlds are easy to do sloppily, you can just deliver the game half finished and have it work (e.g. Cyberpunk), GaaS/open worlds are a somewhat natural consequence of extremely massive development teams that simply could not work together on a more narrowly focused genre).
That’s not to say there aren’t good expensive games being payrolled by massive studios like Sony or Microsoft. But AAA is a specific subset of those, and blandness comes with the territory. However if I was a betting man I’d say we’re nearing the end of this cycle with the high profile market failures of the last few years and the AAA industry will have to reinvent itself at least somewhat. Investors won’t want to be left holding the bag for the next Concord.
90% of the games I play are now made by indie or medium sized studios/publishers. I’ve bought several AAA games in that time frame, but almost universally they’ve failed to hold my interest and I typically regret my purchase. I can’t remember the last AAA I bought that I would consider a ‘favorite’.
Also I’m growing more and more detached from what modern, AAA games even feel like. Opening up a game like fortnite or COD where they’ve shoved dozens of different game modes into an all in one program is confusing and overwhelming. It’s off putting to me and I feel like having a ‘get off my lawn’ moment.
Valve is pretty well liked. not sure you can really call them a games publisher any more though.
Right - they don’t even make a game a decade anymore, and even Deadlock is in a genre many people aren’t interested in.
It’s a invite only alpha and as I write this it’s #7 on the steam rankings of current players, 6 if you wanna exclude Banana which is it’s own hilarious thing
Dota 2 is #2 and has 565k right now
God deadlock is so good though I have to say. I have hundreds of hours already. This is coming from someone who HATED mobas and would still probably never touch dota or League
Agreed. As someone who doesn’t really like shooters and never got into League or DOTA, I had mixed feelings about playing a ‘hero shooter/moba’. I’m actually blown away at how good it is. They did phenomenal job. 10/10.
I’m buying my son Xbox 360 and PS2 games
Capcom has been pretty consistent.
Unless you care about their use of Denuvo
I don’t think there’s that many big-budget releases you can invest in if you care about Denuvo. Even the Ace Attorney games, re-releases of old DS visual novels, have been getting Denuvo’d.
not really news… This is a 1 years graph… its been going downward for some time
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Now do a 5 year graph and realise it’s kinda back to pre pandemic levels.
Yes, but it is not acceptable in today’s capitalism. Only the growth of growth matters.
If the line does not go up enough, the company is failing.
hm… not quite… but it certainly has seen some ups and downs, that are larger than what happened this morning. This is a graph of “all time”
This thread is like a lesson in the importance of x and y axes range in time series plots
It would be cool if these graphs could be inflation adjusted.
That’s incredibly easy to do on any analysis platform.
Analysis schmanalysis
WSB detected :)
this is great. i thought they kept making slop because it’s giving them a return but I’m glad people are catching on.
Buy buy buy?
You taking stock advice from Justin Timberlake or somethin’?
I guess the anti-woke crowd is having a hard-on rn. I don’t play ubisoft’s games but I know a lot of good persons who work there around Quebec, and many of them fear losing their jobs.
To quote Jason Schreier, “whenever anything bad happens, worst people on the internet will be there to blame diversity”
Disgusting.
This isn’t about being diverse. It’s about making bad games.
As a matter of fact, the new assassin’s Creed is so offensive that the Japanese government is in an uproar about it.
Ubisofts attempt to be so inclusive and sexually neutral is what’s making their games bad because they’re stifling good game design in the process.
That’s not to say that it’s not possible to make a good game while adhering to diversification and inclusion.
Hellblade and horizon zero Dawn are two excellent examples of incredibly good games that don’t expound sexism. Hell, look at destiny 2. They handle these kinds of situations perfectly!
But to simply imply people are upset because they don’t like “woke politics” is a gross over simplification of what’s happening to Ubisoft!
Neither of us said that people are ONLY upset because “woke politics”. Original comment is saying that those people are probably celebrating right now because they were “right” and I’m simply pointing out that whenever this happens, the anti-woke crowd think that it’s because of the woke politics. There are plethora of reason to be upset with Ubisoft, just like there were plethora of reasons to not play concord.
In response to the whole bit about the Japanese government, it seems that the quotes were taken way more seriously than they should have been. Pretty cookie cutter responses that also say that It isn’t really their concern.
Nah, the Japaneses government doesn’t care about fictional characters in a videogame. Neither are French-Canadians mad about being depicted as mimes with bread sticks in South Park.
Oh and “it’s about making bad games” . The GAME ISN’T EVEN OUT YET. Just don’t buy it and stop crying because there’s a black character in fictional universe or because you don’t want to fuck the main protagonist of Star Wars game (I personally find here damn hot btw lol).
When a game is successful it’s because of the executive, but when it bombs it’s the fault of the workers, sadly.
Heads I win, tales you lose situation always
Ubisoft made some of my favorite games as a kid. Real shane shitty management and a culture of sexual harassment have ruined their legacy